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Designing a Website for the Modern Millennial Consumers

Children of the 20th Century growing up in the 21st Century, millennials make up a significant portion of the overall consumer market. In fact, as more millennials enter the job market, their buying power is increasing. In the U.S., it is said to surpass $1.4 trillion by the year 2020. This means that many companies […]

Advice for Startups – The Dos and Don’ts of Logo Design

When you think of logos, McDonald’s golden arches, Apple’s bitten apple, and the Nike swoosh come to mind. For decades, these logos have been known and recognized by the majority of people around the world. These logos are embedded in our subconscious minds, coming up whenever we come across the logo or something similar-looking. The […]

Freelancers vs. Web Agencies – Which Should you Hire?

When you’re starting to work on a new web project without an in-house design team, you have to make the critical choice between a web agency and freelancer that provides the same services. Making the correct decision between the two is not as simple as one would think. Each has its own pros and cons […]

Understanding the Impact of Web Design on Content Marketing

As we progress towards 2020, the importance of having a website is not a profound thought. Business owners, especially the ones born in the digital age, already know how a website can make or break their customers’ opinion about the company. With that knowledge, many business owners went on to set up websites as quickly […]

4 Reasons to Upgrade or Redesign Your Website

The rise of the internet and smartphones have changed the way many businesses operate, even those in industries that don’t depend on the latest technology. Whether you’re a local business or an international operation, having an effective website is essential to the success of a business. If you’ve had your website for years, it may […]

Responsive Web Design – The Basics

As today’s consumer is always on-the-go, a significant size of the world’s population uses mobile devices on the daily. This means that most website visits now happen with smartphones and tablets. According to M-commerce, the number of e-commerce sales and visits through mobile devices increases every year. This is the reason why businesses with an […]